ABOUT ME
〰️
ABOUT ME 〰️
I’m an Innovation Strategist and Mixed Methods Researcher with expertise in design research, strategy, and consumer product development. I’m inspired by people, their emotional needs, and behavioral quirks. I hold a BA in Health and Societies from the University of Pennsylvania, an MBA from NYU Stern School of Business and a design certification from Parsons.
My experience ranges working across the consumer goods, healthcare, and technology sectors. I’ve worked for notable clients like Google, Meta, CVS Health, SC Johnson, OXO, and Novo Nordisk.
Get in touch:
katherine.eisenberg@gmail.com
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Landscape + trend analysis
Competitive analysis
Stakeholder analysis
Brand audits
Storytelling
Market opportunity -
Primary research
Secondary research
Qualitative research
Quantitative research
Facilitation -
Go-to-market strategy
Prototyping and user testing
Product roadmapping
Whitespace analysis -
Value proposition
Business case development
Customer segmentation -
Photoshop
Illustrator
InDesign
Excel